Your Startup Guru

Helping you launch and grow your business



What is Strategy Consulting?


One of the services we offer is strategy consulting.  However, the name is quite vague so what is strategy consulting?  It is a lot of things.  It varies by the needs of the client.  Some clients need help developing an overall strategy for the business.

Say they have a product but not much else.  So they need everything from naming of their product, research on where to sell their product, team building, etc.  Naming might require a psychographic analysis of branding.

If they are a little farther along, it can be an audit of what they’re already doing, or analysis of where to go next.  A business might be looking at weighing the pros and cons of expanding to a new market, introducing a new product, do a product overhaul, etc.  Product overhaul might require a net present value calculation of multiple alternatives.

Every situation is unique so contact us and let’s figure out what you need.

12 businesses you can start now


Here’s an interesting article from Inc. Magazine about businesses that almost anyone can start.  The reason why many people can do these is that they can have low barriers to entry (e.g. startup costs, regulatory hurdles, etc.), moderate competition, and decent industry growth potential.  The list is:

1. Meditation studio

2. Consulting

3. QA testing

4. Online research

5. Virtual assistant

6. Corporate cleaning service

7. Dog walking

8. Lawn care and snow removal

9. Homemade gourmet foods

10. Green consulting

11. Assembling Ikea furniture

12. Personal organizer

The article misses the most important thing:  Passion.  That is why entrepreneurship is NOT for everyone.  If you’re going to start a business you have to be willing to work very very hard at it.  So if dog walking is a calling for you, go  out there and make some money!

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